On this shoot we went with two different backgrounds to promote different aspects of the beautifully feminine 40's 50's inspired fashion range, the shots were to be used for both the web-shop and brand promotion. I think we successfully captured the vibrancy and vintage feel of the label while showing the clothes very well indeed.
One of the things I love about this sort of photo shoot is that it allows me to work with all my camera and studio lighting skills and my directing skills, bringing out the best from the models and the garments along with the right feeling for the fashion range; with the added benefit of next to no post processing or retouching required. As online selling continues to become more and more competitive, the style, quality and impact of the the pictures becomes more important then ever before.
More Vintage Fashion shots here..
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