Tuesday, 30 June 2015

Social Media & Marketing Photography for Fashion, Fitness & Lifestyle.

“Instagram Instagram Instagram, it's all about Instagram now” well not quite all about Instagram, but Instagram, Facebook, Pintrest, Tumbler and the various Blogs.. Yes, Social Media Networking is a hungry beast that must be fed daily. Social media has changed the game of marketing and has changed the landscape of pictures and photography and how they are used, but have you and your photographer made the changes that will keep you on top of the social media marketing game?

Lifestyle photography used as part of an Instagram marketing campaign.

I can help you achieve your marketing goals by creating custom photography packages to suit your needs. From high end Branding images to be seen for months or weeks; quick simple images to be added daily to your Instagram or Facebook feed. Look Book images for your website – quality pictures always sell more.  Fashion, Fitness & Lifestyle. Studio – Location? I am equally at home as a photographer in both environments.

Fitness and lifestyle photography made in the studio. Photographer Kent Johnson, Sydney, Australia.
  • Pictures libraries for daily use on high turnover Social Media.
  • Short catchy promotional videos. Blogs, YouTube - Instagram
  • Quality Behind The Scenes shots.
  • Compelling Advertising Campaign and Branding imagery.
  • Look Book & Lifestyle Marketing pictures. 
If you are in the business of selling, you not only need pictures that sell, you want the right mix of pictures to keep you and your product moving forward seamlessly until your next range and your next shoot. Scroll down for more example of  work for my clients.

Call or email Kent to create your unique social media marketing photography package.
Kent Johnson,
Sydney, Australia.

0433 796 863

Monday, 29 June 2015

Personal Work - Urban landscape Brisbane (& a shopping trolley too..)

When I came back to photography after what I only half jokingly refer to as my ten year(ish) sabbatical from photography, I began by photographing the urban landscape. It was urban landscape photographs arranged as diptych and triptych images that were the subject of my first solo photography exhibition Three Roads Night.
Urban landscape, Ambulance Bay - Shopping Centre - Brisbane. Personal photography work by Kent Johnson.
View Large - https://www.flickr.com/photos/kentjohnson/

Then a moody urban landscape diptych of single power poles was selected for inclusion in the prestigious Blake Prize in 2004; something I had dreamed of but never thought could happen! When I set up my Flickr account, (Flickr was the first true photo-sharing web 2.0 social networking platform; My Space was more for musicians & school kids..) it was to showcase my urban landscape style of images. And it was on Flickr that I also had my first experience of alienating my audience when I made a return to fashion and started showing fashion images as well as the urban landscapes and abstract imagery; the change (return?) didn't go down well with everyone. Now I think that not only has Flickr changed, a lot.. the people who do follow me over there are well aware of my photographic proclivities which extend to people and clothing as well as inanimate objects and the urban landscape. I enjoy all the forms of photography I work in and they cross over and inform one another, though not always in an explicit way. This shot was made last week at a shopping centre in Brisbane, on the way to my sisters.. When opportunity knocks, grab it with both hands.

Shot with my Fujifilm X-Pro1.

Kent Johnson,
Sydney, Australia.

0433 796 863

Thursday, 11 June 2015

Men's Modelling Portfolio - Suits, Fitness and Fashion..

Fitness is the new fashion for men and women; and a suit.. well the styles change but suits are more in fashion that they been for a long time. But before taking a single picture; I talk with you, usually on the phone about what you are going to bring along to the shoot. The main thing that happens in this conversion is I get a feeling for the direction you want to go with modelling, and I make sure you are bringing enough gear for us to style the shoot. Something I have also been doing for quite a while now is to make you a set of  'agency digitals', pretty much as soon as you walk in the studio. Street clothes, some good daylight, tight shot, full length, side on.. the basic basics! These shots are your package bonus that you can email around as the 'snaps' everyone wants to see these days. Only these snaps are a little better.. That's the first three shots below! All these pictures are from the Pro Modelling Package which includes photographing 5 looks and a comp card, full details here.

Black and White 'agency digitals' headshot - studio modelling portfolio by Kent Johnson.

Black and White 'agency digitals' midshot - studio modelling portfolio by Kent Johnson.

Black and White 'agency digitals' side-on - studio modelling portfolio by Kent Johnson.

Male model comp card from studio modelling portfolio by Kent Johnson.

Modelling men's underwear; studio modelling portfolio by Kent Johnson.

Headshot option for comp card; studio modelling portfolio by Kent Johnson.

Leather jacket and jeans; studio modelling portfolio by Kent Johnson.

Fitness, muscle body shot in jeans; studio modelling portfolio by Kent Johnson.

Alternative 'goth look' fitness, muscle body shot in jeans; studio modelling portfolio by Kent Johnson.

Full length in suit with smile; contemporary menswear catalogue look in black and white; studio modelling portfolio by Kent Johnson.

Call or email to book you photo shoot today.

Kent Johnson,
Sydney, Australia.

0433 796 863